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Creating your lists

In Blink Mailer you can organise your subscribers into lists. You must have at least one list.  You may find that having multiple lists, that is, Segmenting your list, improves subscriber satisfaction and opens/clicks.

There are several factors to be aware of:

  • You must select at least one list when sending
  • You can select several lists or use the all lists function when sending
  • Subscribers will never get the same campaign twice, even if they are on several of the lists you select
  • Lists can be categorised to help you keep organised
  • Lists are not the same as Attributes
Now that you know the basics, it's time to get started.  

Go to your lists page

Go to Subscribers > Subscriber lists from the main menu. 

 phpList how to make a list

This will take you to your SUBSCRIBER LISTS page, where all of your lists will be displayed.

There are two lists by default, test and newsletter.

You can view lists by category, or view lists which have no category by selecting Uncategorised from the dropdown menu.

phpList default lists test and newsletter

Add a list

Click the Add a list button at the top of the page. 

phpList add a list

Fill out the details using the guide below to help you.

edit a list / create a list page phpList

List Name

This will help you to keep your lists organised and remember what the list is for. If your list is public this name will be displayed on your subscribe pages. If your list is private, the name will be known only to you (and possibly to other people who manage your Blink Mailer installation). 

Public List

The Public List box should be checked when

  • You want subscribers to be able to add themselves to the list using a subscribe page
  • You want subscribers to be able to leave this individual list (but stay on others)
  • You have chosen a list name and description which you are happy to display publicly

If you do not make the list public, it is considered private, and it will not be seen by your subscribers. 


Categories can be used to help organise your lists. If you decide to use them there is lots of information in the categories chapter, however, here is a summary:

  • If you have no categories then the category dropdown will not display on this page
  • You must use categories if you have more than 16 lists
  • If you have some categories already but you want to leave this list uncategorised then simply leave  -- Choose category in the dropdown

In this instance we had already set up some categories and chose the category Gardening from the dropdown.

List Description 

This information will display on your subscribe pages if the list is public.

Save and repeat 

When you have filled out the page click Save. You can come back and edit the info again later if you need to. You can create as many lists as you need. 

You will be prompted to add some subscribers to the list. See the next chapters for more guidance.




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